CO-OP Mailing, Achieve More For Less
Cooperative advertising is the sharing of costs for locally placed advertising between two or more advertisers. Cooperative advertising can be a very powerful tool for the small business owner, especially one with limited means to support the kind of advertising campaign which can be vital to the survival and success of a business enterprise. The reduced cost achieved thru sharing of distribution costs can help small business owner reach wider audience at same or lower costs than it would cost to reach this audience on their own.
You may have seen this business model with our Valpak business to consumer packages (Valpak Blue Envelope) but we can also implement same strategy for our business to business advertisers by implementing same principle. If you or your business belong to a bigger group (networking clubs, trade associations, etc.) please talk to Jackson & Associates about putting together a co-op mailing package for your group.